Reddit's IPO Sees Fivefold Oversubscription: Targets $6.5 Billion Valuation

Tanushree Jaiswal Tanushree Jaiswal

Last Updated: 18th March 2024 - 05:35 pm

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According to sources familiar with the matter, Reddit's initial public offering is presently between four and five times oversubscribed. This development reported on Sunday suggests a heightened probability that the social media platform will achieve its desired $6.5 billion valuation. While oversubscription doesn't guarantee a stellar stock market debut, it does suggest that Reddit is poised to meet its price range of $31 to $34 per share during its IPO pricing in New York on Wednesday. According to the reports the marketing of the IPO is ongoing. However, Reddit spokesperson declined to comment on the situation.

Financial Outlook and Challenges

Reddit has adjusted its valuation expectations after being valued at $10 billion in a private fundraising round in 2021. The company's IPO aims to raise up to $748 million. Despite having a loyal user base Reddit has faced annual losses since its inception in 2005 and has not matched the commercial success of platforms like Facebook now Meta Platforms and Twitter.

Reddit's diverse user base and its relaxed content moderation approach have drawn criticism from certain advertisers. Moderation responsibilities are handled by volunteers chosen from the user community. However, in 2023 several moderators resigned in protest against Reddit's move to charge third party app developers for data access. The platform hosts over 100,000 online forums called subreddits where discussions span a wide array of topics as described by co founder and CEO Steve Huffman.

User Base and Retail Reservation

According to official filings with regulatory authorities Reddit recorded an average of 73.1 million daily active unique users who interacted with the platform at least once a day during the last quarter of 2023. As Reddit navigates its IPO the outcome will not only shape its future trajectory but also offer insights into the evolving landscape of social media platforms in the financial market.

Reddit's influential communities gained prominence during the meme stock phenomenon of 2021. Retail investors on Reddit's wallstreetbets forum collaborated to purchase shares of heavily shorted companies like GameStop. To involve retail investors Reddit has set aside 8% of its total shares for eligible users and moderators, select board members and the friends and family of its employees and directors.
 

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